Acting
as a sustainable
investor:
a large array
of possible choices.

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Learn positive finance

We give you the tools to learn about and invest in ethical and sustainable funds, a win-win choice. In fact, analyses now show that these funds have better performance and lower risk. And financial markets have realized that companies that apply ethical and sustainability standards are more likely to succeed in the long run.

What is Positive Finance.

Earning or being useful? This is no longer a dilemma. No more forced choices between profits and ideals, between self-interest and the common good. Positive finance is the new frontier of sustainability. It is the way to invest your money by promoting the values you believe in without sacrificing returns. On the contrary, increasing it. Because we want sustainability to be a profitable, conscious and affordable choice for everyone.

Being a positive investor means competently choosing within the wide range of financial products those that most closely match your profile. Not only as an investor who wants to maximize returns, but also as a person who wants to use his or her money to help change the world.

What shall I do with my money?

This is the main dilemma of any investor. Italians are an ant population: Italian households hold financial assets estimated at 11 trillion euros, and uninvested liquidity estimated at 2 trillion euros. Our investment choices can make a difference. Without having to choose between self-interest and collective utility.

The investor
financial

"I want to revalue my assets without risking too much."
Every investor wants to earn a good return while limiting risk. But there is a way to earn twice: for yourself and for the world.

"I want my Portfolio to improve the world and be consistent with my values."
The ethical investor wants his money to help improve the environment, Society and the policies of governments and businesses. And he requires guarantees that his money will not be used to support economic activities in which he does not believe.

The investor
ethical (ESG)

The investor
sustainable

"I want my assets to be valued in the right way."
The sustainable investor checks both the financial and behavioral risks of the companies where they invest. He learns to appreciate the financial returns and risks, and the impacts generated by his investments.

ESG, all sustainability in three letters

Environment, Society and Good Governance: the three fields on which our future is at stake. Here's what you need to know to make informed, ethical and effective investment choices.

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Environmental

The impact
environmental

"Let us save the planet and the ecosystem".

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Social

The impact
social

"Let us help people and improve society".

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Governance

The impact of
Good governance

"Let us make more fair and effective decisions".

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Listen to the lecturer

Want to learn more about topics related to Finance and Sustainability ?
Check out the educational materials made available by our experts.

15 quality checks

Fifteen as many labels, that is, quality labels from specialized and independent certification bodies, that we want to promote because they guarantee the quality and sustainability of funds.
Fifteen labels that support and spread good practices at the European level and guarantee you the best choice on the market, in all respects.

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The words of positive finance.

ESG, SDG, ETF, ISIN. But also equity and bond funds, performance, volatility...Finance jargon is full of acronyms and specialized terms. To move easily on the terrain of knowledgeable investing, one needs to understand what they mean. Here is a reasoned vocabulary to help you get your bearings.

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